Are companyruns more than just fitness?

A recent study by the University of Applied Sciences for Technology and Economics of Saarland (HTW) impressively demonstrated the positive impact of company runs on employee motivation and the company’s image. The survey, which included participants from seven different company runs in Germany, shows that 75% of participants are very satisfied with these events. In some regions, satisfaction rates even reach up to 90%. Remarkably, almost all respondents (around 90%) plan to participate in company runs again the following year – a clear sign of the ongoing popularity and effectiveness of these events.

The study indicates that company runs can sustainably improve the working environment. They provide a unique opportunity to strengthen team spirit and celebrate shared successes. Further insights into the positive effects of corporate events on employee motivation and identification are presented in Tatjana König’s book “Event Research: Current Status and Perspectives”.

The sense of community among employees is strengthened through interactions before, during, and after the event. Particularly important are the coordination and planning beforehand, the collective effort during the run, the shared emotional experience, and the after-run party.

The more resources and support a company invests in the event, the stronger the sense of community among employees becomes. This significantly contributes to the positive perception and enjoyment of the event.

A strong sense of community addresses the human need for belonging and, according to the Self-Determination Theory, has a positive impact on work motivation. This enhances identification with the employer and increases employees’ work motivation.

The Social Identity Theory demonstrates that employees’ social identity is intensified through shared activities like company runs. This leads to a stronger sense of belonging and a higher identification with the employer.

In summary, company runs go far beyond athletic challenges. They are an investment in the well-being and motivation of employees, significantly contributing to a positive work environment.

Here you can find an overview of upcoming running events in your area.

If you’re already running and want to improve, try incorporating sprinting into your routine.

There are numerous running events suitable for teams—ranging from city runs and corporate runs to charity runs. Choose an event that aligns well with your team’s fitness level and interests.

Plan regular training sessions that are manageable for all participants. It can be helpful to hire a running coach or trainer to provide professional guidance throughout the training process

Ensure that all participants have the necessary equipment. This can range from high-quality running shoes to team shirts that enhance the sense of community.

Register your team in advance and use the time leading up to the event to keep motivation high. Small competitions, group training runs, and regular updates can help maintain enthusiasm.

On the day of the event, focus on having fun and enjoying the team spirit. Success lies not in individual performance but in the shared experience.